Ridiculous

We went to Jacksonville on Saturday and the one thing that bothers me most about that drive is all the advertisements for WIC. Why in the world are we advertising for WIC? Is it not enough that taxpayers have to pay for the program, we have to pay for advertisements too? It's like the government is trying to sell you on it. Why? The government wants more people on those programs? So they have more control and taxpayers have less money? I don't understand. Someone please enlighten me.